Sundays in Jamaica are traditionally about spending time with family, relaxing and prepping for the start of the week.
JMR Entertainment says they are here to change all of that and bring the South Beach experience to patrons at the South Beach Café located on Brompton Road in Kingston.
The party-event series will kick off on June 17 and will be held every other Sunday until July 29. The Sunday series, day event will start with the Kick-Off, and then move on with Beer Madness, Throwback and end with the Grand Finale.
Jaymar Howell and Michael Riley, the masterminds behind the Sunday series, are promising an atmosphere of excitement and fun which will be enhanced by the presence of Miami's very own DJ Eccentrix.
"We wanted to change the idea of a regular Sunday event and bring to our fellow Jamaican's a huge difference in what they normally experience," Riley said in a release.
"We feel the party scene is played out and in dire need of a change, so my partner and I sat down and took a breather and this is what we came up with. We are aiming to provide a premium and exclusive experience at each staging with our patrons in mind," Riley continued.
South Beach Sundays will be heavy on the attractions and light on the pockets as they will feature the likes of Supa Hype, DJ Lank, ZJ Rush, DJ Karyzma and more for a mere $1000 each Sunday.
The all inclusive event will also offer fabulous Kirov specials along with special admission costs for females.
Promoters will also be giving away a weekend for two in Ocho Rios at the Silver Sands Hotel. Fans can follow them on twitter: SouthBSundays and like them on facebook (facebook.com/SouthBeachSundaysJA) for more details