The Jamaica Urban Transit Company (JUTC) has announced a special summer fare for adult commuters as part of its “strategy to increase ridership”.
Effective Sunday, July 5, 2015, all adult fares on the JUTC’s regular service will be offered at a flat rate of $100. This is expected to continue until Saturday, August 29, 2015.
The JUTC said its premium and express services will not be included in the special summer fare arrangement.
The special summer fare will benefit all passengers who fall within the category of adult commuters, including students between the ages of 12 and 20 in uniform who customarily do not get concession fares during the summer months and other holidays as well as on weekends.
Managing Director Colin Campbell said, “This limited summer special is to induce these commuters to take our buses and experience the JUTC service. To see that the ride on our spacious, reliable, air-conditioned buses with our courteous staff, is more than worth the extra $20.”
“We are hoping that those who were not our regular commuters will be convinced that they should switch to the JUTC after taking advantage of our summer special of $100 adult fare for most of the months of July and August.”
The JUTC has increased its passenger load between 2013-2014 and 2014-2015 by almost six million. In the 2013-2014 year the figure was 52,300,000 compared with 58, 259,000 for the 2014-2015 period.